Brands have been scrambling to show their support for Taylor’s new album
The Best for Britain
Anti-Brexit campaign group Best for Britain has announced plans to conduct a ‘guerrilla marketing’ campaign this month in order to build support in favour of overturning the Leave result from the EU referendum, specifically in […]
Retail Sales Slump Despite Growth in Gym Wear Demand
Despite high growth in gym clothing sales, as the population seek to meet their New Year resolutions, the start of the New Year saw a fall in overall retail growth, down to only 0.1%, much […]
Presence or Presents this Christmas?
In an unprecedented move, this year John Lewis has teamed up with the charity Age UK to use their widespread reach for good. The Gryphon discusses the possible implications of this unlikely pairing. Since the […]
Comment | Hyde Park ad – Shock advertising should be challenged
If, like me, you didn’t know about Red’s True BBQ until this week, you’ll have seen their latest shock marketing campaign to stir social media. The company have launched an ad mocking vegetarianism using a […]